Socialhose Blog

Expert insights, industry trends, and actionable strategies for social media monitoring and crisis management.

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42 posts found
4 essential feeds for any social listening strategy
Social Listening
4 essential feeds for any social listening strategy

You're ready for social listening but not sure where to start? In this article I show you what to include …

1051 Apr 19, 2025 Read More
Waving the rainbow flag in consumer segmentation
Consumer & Audience Insights
Waving the rainbow flag in consumer segmentation

We take a look at the history of consumer segmentation from the early 1920's to-date and the evolution of the …

825 Mar 23, 2025 Read More
Does your social media strategy have a panic button?
Crisis Management
Does your social media strategy have a panic button?

You've done your research and set your goals, and started executing a stellar social media strategy, but do you have …

1119 Jan 27, 2025 Read More
How to negotiate with an influencer
Influencer Discovery Tutorial
How to negotiate with an influencer

Now that you have identified your influencers, it;s time to navigate the treacherous waters of negotiation. Cover everything from approach …

1117 Jan 26, 2025 Read More
What is social media monitoring and why is it important?
Media Monitoring
What is social media monitoring and why is it important?

Social media monitoring is'the process of listening out for social media conversations that are relevant to your brand, in real-time.

1165 Jan 15, 2025 Read More
How to discover influencers for my online business
Influencer Discovery Guide
How to discover influencers for my online business

Influencer marketing is growing with a whopping 75% of marketers are holding on to influencers for their brands. What does …

1518 Jan 14, 2025 Read More
5 signs it's time to upgrade from free to paid media monitoring
Social Listening
5 signs it's time to upgrade from free to paid media monitoring

It's always hard to know when you need to start media monitoring. We take a look at the signs to …

926 Jan 04, 2025 Read More
Getting started with social media listening for your dental practice
Guide
Getting started with social media listening for your dental practice

How can you get started with social media listening for your dental practice? How do you know when you need …

980 Jan 03, 2025 Read More
Can social listening help you find leads: conversation to conversion
Social Listening
Can social listening help you find leads: conversation to conversion

Your social media leads will try to learn about you as you study them. Differentiate your brand by finding out …

1063 Dec 23, 2024 Read More
Why social listening is better than doing surveys?
Social Media
Why social listening is better than doing surveys?

Social listening can be a cost effective market research tool, sometimes even replacing the need for expensive suveys.

733 Nov 23, 2024 Read More
Smart Alerts and Mailing Lists
Alerts Guide
Smart Alerts and Mailing Lists

Set up email alerts using mailing lists to keep your team informed about relevant mentions without constant monitoring.

585 Oct 27, 2024 Read More
Do you know your menu conversion rate?
Analytics
Do you know your menu conversion rate?

The restaurant tech ecosystem treats restaurants as second-class citizens. They look down on restaurant owners as unsophisticated simpletons that don't …

1205 Jul 26, 2024 Read More

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